Bada Bay
Resort & Spa
Inspired by the serene essence of the ocean, the name “Bada” derives from the Korean word for “ocean.” With its Zen-like ambiance, this resort redefines hospitality, offering guests an unparalleled escape from the urban hustle.
To complement the resort's unique identity, I selected Avenir Next as the typeface, a contemporary reinterpretation that maintains the essence of the classic Avenir, mirroring the timeless sophistication of Bada.
Branding/Identity