TIGER RUSH
The inspiration behind our energy-fueled chocolate brand stems from the esteemed symbolism of the tiger as a representation of strength and power in South Korean culture. Our design ethos incorporates a flat illustration of a tiger, meticulously crafted to exude vitality and dynamism. Drawing from the iconic hues of the South Korean flag, our high-contrast color palette further accentuates the brand's cultural resonance and energetic appeal.
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GDUSA Package Design Award
This annual competition celebrates attractive graphics, of course, but more importantly the power of effective design to advance the brand promise and to forge an emotional link with the buyer at the moment of truth.
Branding/Identity Packaging
